When you get a text on Wednesday asking if you can direct something for Nike Air Max Day on the following Monday in Orlando, FL and then Friday in Princeton, NJ…you say, “duh.”
In just five days, we developed creative for two woman athletes based on their extraordinary careers, assembled our team, oversaw production designers, and shot some stuff we’re really proud of. In addition to directing, I was responsible for crafting and executing the athlete interviews to shape the narrative of our videos.
